Unfortunately, Black Eyed Susan is a common name given to several types of Rudbeckia, with rather differing requirements, so we would need to know which type you mean.
How can you lie there and think of England When you don't even know who's in the team
Black-eyed Susan is also a common name for Thunbergia alata, a half-hardy annual climber. They're fairly easy from seed, start them in small pots on a warm-ish bright windowsill, harden off when the risk of frost in your area is past.
Doncaster, South Yorkshire. Soil type: sandy, well-drained
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When you don't even know who's in the team
S.Yorkshire/Derbyshire border