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Why don't subscribers get the magazine freebies? Or is just me... ?

Is there a reason? It seems to be a bit random - I got zinnia and cosmos seeds in my magazine last month, but not the seeds the month before (coriander I think). And someone's just posted on Facebook about all the stuff in with May's issue - more seeds and gloves. I've got the 2 for 1 entry booklet but nothing else. Is it policy for subscribers not to get any freebies, or am I just unlucky? I only know about this month's because of that post on FB, and the coriander seeds because I happened to see the mag in a shop. What else have a missed?
'If you have a garden and a library, you have everything you need.'
- Cicero
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Gardening in Central Norfolk on improved gritty moraine over chalk ... free-draining.
Here's a response from our marketing team:
The value packs include extra items for an extra charge - the standard cover price this month is £4.99, while the value packs are £6.50 each. (Subscribers currently save 42% on the cover charge.)
We do run special offers and events exclusively for subscribers throughout the year. This month, subscribers can head to the Secret Garden, a subscriber-only area of our website, and enter three subscriber-only competitions. We’re giving away 4,000 bundles of seeds, 4,000 pairs of Briers gloves, and also a shed worth £1,500. Links below to enter the competitions…
For the seeds: bit.ly/2qUWydF
For the gloves: bit.ly/2qUWVoz
For the shed: bit.ly/2qXHg7V
I can never be bothered to enter competitions, tbh, I'd prefer just getting the freebies (but not for the extra money - if I'm going to actively spend I'll choose my own). I didn't really want 'exclusive subscriber-only' things, just what everyone else (I thought) was getting! Turns out they weren't. I am content.
Incidentally, I regularly use a GW freebie plastic trowel and hand fork from when I used to get the magazine about 15-20 years ago. And this weekend I realised, for the first time that the ends of the handles are not just a different colour for decorative purposes - each one unscrews to reveal a dibber! I was delighted as only last week I mislaid the perfect little (freebie) dibber I've been using for YEARS. Little things, eh?